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Films	Stories of Change	PSAs	Radio PSAs	Training

Films:
this place - 13:15		this place spanish
	A 15-minute film that dramatically captures today's youth drinking culture. This film shows the alcohol-saturated environment kids are exposed to and the impact of underage drinking. this place offers a glimpse into communities that are taking action to reduce alcohol problems. this place is loaded with information, dramatic in its storytelling and a must-have as a meeting opener to communicate on the underage alcohol issue.
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A Stone's Throw - Adult Alcohol Use and Its Impact on Youth Attitudes and Behavior - 4:59
	Winner of multiple international film awards, this five-minute film sensitively addresses adult behaviors toward alcohol and their impact on our kids, our communities and ourselves. The film gently urges us to reflect on our attitudes towrd alcohol and empowers us to take individual and collective action - without preaching or using hard statistical data. It's a perfect meeting opener to get your audience thinking and open to new possibilities.
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Stories of Change:
Creating a Campus/Community Coalition to Reduce High-Risk Drinking - University of Nebraska - Lincoln Case Study - 11:33
	The University of Nebraska - Lincoln and the City of Lincoln banded together to address high-risk drinking problems in neighborhoods near the campus. Using electronic mapping, the Lincoln Police Department identified key problem areas. Landlords, neighbors, policy makers and students came together to generate surprising results.
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Creating Safer, Healthier Neighborhoods by Reducing Chronic Public Inebriation - City of Tacoma, Washington Case Study - 16:35
	Police Officer Greg Hopkins mobilizes a grassroots effort that includes neighbors, local businesses, landlords, the health department and city volunteers to trace their chronic public drinking problem back to high-octane, low-cost alcoholic beverages. The group works with city government and the Washington State Liquor Control Board to change laws and get these products off the shelf in designated neighborhoods.
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Reducing the Role of Alcohol at Community Festivals - A Campaign to Reclaim Cinco de Maya from the Alcohol Industry North City Prevention Coalition, San Diego, CA Case Study - 9:30
	A small group of citizens inspires an entire city to make sweeping changes related to alcohol advertising and sponsorship at community events. See how neighbors, community volunteers and youth organizers learned to raise awareness and change public policy.
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Teaching Responsible Alcohol Use - F.E. Warren Air Force Base, Cheyenne, WY Case Study - 16:25
	Alcohol problems in the military are not unlike those in the general population. And the consequences, ranging from lost productivity, accidents, assault and domestic violence to problem drinking and alcoholism are very similar. Find out how a research-based model was integrated into this military population, how life at F.E. Warren has significantly changed and how a responsible drinking model can dramatically reduce problems.
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Public Service Announcements:

New PSAs
Are You Making Friends - :15	Recall the Night - :15

Shock Therapy - :15

New Life at its Best PSAs
SoberBreakin - :15	SoberChillin - :15

SoberClubbin - :15	SoberCruisin - :15

SoberJammin (Boy) - :15	SoberJammin (Girl) - :15

SoberKaze (Skateboard) - :15	SoberKaze (Snowboard) - :15

SoberSpirit - :15

Count Your Drinks - :15
	Introduction to the 0-1-2 idea of counting drinks. The PSA urges people to consider that "two is all you need - for friendship, fun and safety."
Size Matters - :15
	This PSA uses humor to communicate that not all things bigger are better - including the size of your drink.
Combo - Count Your Drinks and Size Matters - :30
	A combination of Count Your Drinks and Size Matters.
Access - :30
	Addresses the issue of parents who provide alcohol to minors. Narrated by youth and directed to adults.
Alcohol Kills More Kids - :30
	The startling statistic, "Alcohol kills more kids than all illegal drugs combined" is the basis for a dramatic 30-second PSA. This TV spot can be used as the foundation message for any campaign on underage drinking. This PSA is already being used to open conferences.
Consequences - :30
	From the voices of youth, this PSA delivers a hard-hitting message to adults about what happens when kids drink too much, too fast.
Early Onset - :30
	Every day, 5,000 kids under the age of 16 take their first drink. Disturbing and direct, this PSA is told by youth and directed to adults.
Family Celebrations - :30
	This PSA, which can be customized, focuses on parental and adult role modeling related to alcohol use.
Someone Drinks Too Much - :30
	This PSA addresses the potential consequences of youth binge drinking.
Thin Line - :30
	This simple, dramatic and hard-hitting PSA addresses impaired driving and seat belt use. Uniquely designed with four different taglines to meet your specific regional or statewide needs.

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Radio Public Service Announcements
Access - :30
	Addresses the issue of parents who provide alcohol to minors. Narrated by youth and directed to adults.
Consequences - :30
	From the voices of youth, this PSA delivers a hard-hitting message to adults about what happens when kids drink too much, too fast.
Early Onset - :30
	Every day, 5,000 kids under the age of 16 take their first drink. Disturbing and direct, this PSA is told by youth and directed to adults.
Alcohol Kills More Kids - :30
	Startling in its simplicity, this spot lets people know that alcohol kills more kids than all other drugs combined.
Family Celebrations - :30
	This PSA gets to the heart of adult modeling by prompting people to think of how alcohol is used at family celebrations and events.
I Love You Too Much - :30
	This spot is directed toward parents; it encourages parents to hold their ground when setting boundaries for their kids.
No Big Deal - :30
	For kids today, getting alcohol is "no big deal." Help provide awareness about youth access with this spot.
Thin Line - :30
	A unique twist on drunk driving and seat belt use, this announcement is especially compelling during the daily "driving times" when people are in their cars.

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Training Videos
Responsible Alcohol Sales Training for Michigan Licensees - 19:44
	FACE has created a Responsible Alcohol Sales training video specifically designed for off-premise licensees. This 21-minute video is quick, current and easy to use. And it covers the topics that your employees need to know: Current state laws and practices related to alcohol sales Sample alcohol policies and procedures Seller rights and responsibilities Six-step procedure for checking ID Pre/post test (included) for employee personnel files Currently customized for licensees in CT,GA,MI,UT,VA,WA and WY.
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Simple Solutions for Store Managers and Owners - 10:40
	While employees play a crucial role in preventing alcohol sales to underage or intoxicated persons, store owners and managers set the "tone" for how a responsible alcohol practice and procedure plan is implemented. FACE has created a 10-minute video to help owners and managers of alcohol outlets increase the likelihood that store employees will adhere to the practices and procedures involved with the sale of alcohol and ultimately reduce sales to underage and intoxicated individuals. No customization is needed. This video works for any store, in any state.
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